Marketing Foundation Course For Craft Producers & Sellers ENGLISH
Unlock the potential of your craft business with our comprehensive Marketing Foundation Course, designed for Handmade Craft producers and Sellers. This course offers engaging video lessons that cover essential marketing concepts adapted for the handmade crafts sector. Multiple-choice quiz questions to reinforce learning, and a downloadable trainer's guide are added for further reference. Complete this course to enhance your marketing skills, and grow your customers and craft business successfully!
Video Modules
Welcome to the Marketing Foundation Course !
Module 1: Introduction to Marketing
Gain a solid understanding of marketing principles and how they apply to your craft business.
Module 2: Understanding Customers
Learn how to identify and connect with the needs and preferences of your target audience.
Module 3: Knowing your Market
Understand direct and indirect sales channels as opportunities for growth.
Module 4: Attract & Grow Your Customers Part 1
Explore effective ways to create value for Customers.
Module 5: Attract & Grow Your Customers Part 2
Understand how the 5Ps of Marketing can Create, Communicate and Deliver value to customers.
Module 6: WhatsApp for Crafts Promotions
Learn how to WhatsApp can be a useful tool for promoting your crafts and engaging with customers.
Module 7: Writing about your Craft
Learn the art of storytelling and effective product descriptions that captivate your audience and drive sales.
Resources
